Ouzo of Plomari – Illustrations for Gift Packaging

Digital Art, Illustration
The challenge was to create illustrations referencing the traditional folk art of the island of Lesvos, where the brand originates, while still being attractive to the contemporary consumer of this premium ouzo brand.

The themes selected transport the consumer on a pilgrimage to the homeland of ouzo.

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Packaging Design: Cream, Athens, Greece
Photography: George Drakopoulos