ÉSOPHY Drinking Chocolate Flakes
Branding, Graphic Design, Illustration, Packaging
Packaging design for ÉSOPHY Chocolates’ Drinking Chocolate Flakes product line.
The primary objective was to create a design that fully aligns with ÉSOPHY’s established visual identity, while introducing clear color differentiation to distinguish each flavor within the brand’s portfolio. At the same time, the design needed to communicate the premium quality and artisanal nature of the products.
The solution features a vibrant, organic collage of hand-drawn textures and shapes, reflecting the richness and authenticity of the ingredients. The carefully curated color palette reinforces each flavor’s unique character, while the logo and product details are positioned on a clean central label, providing clarity and balance against the expressive background. This combination of playful illustration and structured labeling reinforces the premium feel of the packaging.
Overall, the design establishes a cohesive visual system that invites chocolate enthusiasts to explore the six distinct flavors of the collection, while maintaining a strong, instantly recognizable brand identity.